Hua Yi, is a reputable and comprehensive illumination lamps and lanterns brand in China. For 18 years, it devotes itself to making the apex decorative lighting in Asian and Pacific area, sharing with global people the high quality life insulted from the environmental protection and the science and technology. From the splendid five-star hotels to the imposing skyscraping buildings, from the Great Hall of the People to the capital international airport, from the luxurious villas to the ordinary houses, you can feel HuaYi's specialty, quality and service.
As the major industry group from Chinese lighting capital, Hua Yi plays an important role in the field of lighting. Now it has 11 branch factories and 5 subsidiaries. All have supplying chain in the field of casting, hardware, galvanization, assembly, packing, printing etc., and occupy the prominent status in this supply system. Hua Yi group took the lead to pass the ISO9001 quality system authentication, and successively obtained the exportation authentication of various countries'. In 2002, the illumination lamps and lanterns series under the brand of "Huayi", had the honor to receive the the title of Guangdong Province Famous Brand, and Guangdong Province Famous Trademark. In 2003, Hua Yi product series attained the title of national exemption inspection product. For years, Hua Yi group was evaluated as the great contributor of taxpayers in Zhongshan City, and it won many other honors. Hua Yi, the well-known outstanding brand, has already planted deeply into the hearts of the people.
As the core brand of our group, Hua Yi illumination integrates superb manufacturing and advanced management idea. The products are widely used at home and outdoor places, for commercial and engineering purposes. Now it owns the widest illumination product series at domestic lighting industry, and it has set up a will to be the greatest lighting system integration and plan supplier. It has an advanced production line for energy saving lamps, ceiling lamps and brackets. With complete testing equipments, reconstructing industry resources, Huayi has built a production base of commercial and the project lightings, and it satisfies customer¡¯s demand through scientific management and strict inspection.
Hua Yi Lighting pays special attention to the construction of sales network. It regards every single dealer as its business partner. Insisting in the idea that "interaction creates win-win situation", Hua Yi Lighting continuously cooperates with the potential dealers and widen its sales channels, so it can improve its market share.
To take a broad view of the entire industry, we realize that brand management operation will become the main tendency. With 18 years of brand accumulation and continuous innovation, we advocated the idea that "taste the life, develop permanently" and promoted it through more than 300 Hua Yi lighting franchised stores in China. Besides, Hua Yi illumination has also established the good cooperation relationship with local mainstream medias, which helps its brand to be transmitted widely. As the important part of Hua Yi illumination brand strategy, Meite illumination also obtained good achievements, its franchised stores and showrooms also proliferated in the big and medium-sized cities in China in a short time.
Hua Yi Illumination has established a complete and competitive human resource platform since it has gathered top talents from different fields. Now it has a good personnel network from products R&D to management, from strategy planning to marketing. Every single employee can find his own position here, and people here are proud to work in Hua Yi.
Hua Yi Illumination actively participated in international competitions. It has established sales companies and agencies in many countries. Products are sold in more than 70 countries and areas. In fact, "based on indigenous market, take a broad view abroad," is always the core in Hua Yi internationalized strategy. Especially after China' entry into WTO, Hua Yi illumination sped up its development. Now it is preparing to set its overseas plants.
In order to adapt to the fast development of business, satisfy the demand from orders which expand day by day, Hua Yi Illumination has invested to build a 500-acre industrial zone. When it is completed, it will be the largest comprehensive lighting industry Zone with perfect functions in South China, and Hua Yi Illumination will therefore leap to a new step.
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